Sunshine Macadamia project is an important project in the agricultural sector in Dak Lak with the aim of developing and exploiting the potential of macadamia trees. With many years of enthusiasm in the profession, Mr. Truong Duc Thinh (CEO of Sunshine) and his colleagues hope that this project will bring many significant economic and social benefits to the locality as well as the company in the future.

The purpose of the Sunshine Macadamia project

The Sunshine Macadamia Project aims to turn macadamia trees into a strategic source of agricultural raw materials to meet domestic and export needs. Specifically, the main goals of the project include:

• Increase production of high quality macadamia nuts to meet domestic and foreign market needs.

• Improving productivity and quality of macadamia products in Dak Lak province.

• Create sustainable employment and income opportunities for local people.

• Develop the local economy, contributing to sustainable development and balancing the regional economy.

Detailed information about the groundbreaking process of the Sunshine Macadamia project

On February 9, 2022, Mr. Thinh and his colleagues and guests held the Groundbreaking ceremony of the Sunshine Macadamia Project in Krong Nang District, Dak Lak.

Attending the ceremony were:

• Comrade Duong Kim Chung - Director of Sunshine Macadamia Cooperative,

• Dang Thai Manh Hung - Supervisory Manager

• With partners, officers and employees of the Company

Sunshine Macadamia Project is located on a land area of ​​more than 600 hectares with a total investment capital of 10 billion VND and is expected to produce 700 tons/year by 2025. This is a project that brings a lot of value to farmers in Dak Lak province in particular and the Central Highlands region in general.

Speaking at the ceremony, Mr. Duong Kim Chung - Director of Sunshine Macadamia Cooperative said: “We have had more than 10 years of association with Dak Lak, so the company clearly understands the potentials and advantages of Dak Lak in general and Krong Nang district in particular are gaining. The Sunshine Macadamia project starting construction will contribute to enhancing the value and brand of Vietnamese agricultural products when exported to other countries around the world. When the project comes into operation, it will certainly have a great impact on agricultural, economic and social development of Krong Nang district in particular and Dak Lak province in general.”

Implementation strategy and development orientation of Sunshine Macadamia project

Implementation strategy

• Phase 1: Preparation and planning

Evaluate natural conditions, climate, and soil to select suitable areas for macadamia growing. At the same time, build a master plan including: goals, scope of work, resources, budget and implementation schedule.

• Phase 2: Deploying infrastructure and technology

Develop irrigation systems, roads, warehouses and necessary auxiliary works such as processing workshops, inspection areas, packaging areas, shipping areas,...

Organize training programs for farmers and staff on growing techniques and care for macadamia trees.

• Phase 3: Planting and care

Implement tree planting according to the established plan and ensure compliance with technical standards.

At the same time, apply tree care measures such as watering, fertilizing, pruning and protecting plants in accordance with Viet GAP standard procedures.

• Phase  4: Harvesting and processing

Organize macadamia harvesting according to set standards, ensuring quality and productivity. Finally, post-harvest processing: cleaning, drying and preserving macadamia nuts to prepare for consumption.

Orientation and planning for production and consumption activities

Sunshine Macadamia focuses on producing high quality macadamia nuts, adhering to sustainable and environmentally friendly agricultural standards. In parallel, we are developing product distribution channels including retail, wholesale, and export. Develop a marketing strategy to promote Sunshine macadamia products to domestic and foreign consumers.

Conclude

Sunshine Macadamia project aims to become one of the leading macadamia nuts producers in the region with large production scale and product quality meeting international standards. The project not only has economic goals but also focuses on sustainable development, environmental protection and improving the lives of local communities.

In the long term, the Sunshine Macadamia project will create a sustainable agricultural ecosystem that promotes local economic development through creating many jobs and increasing people's income. In addition, the project will contribute to improving the quality of agricultural products, meeting the increasing needs of domestic and international markets.